Last updated May 2026
Meet the GoMarble alternative built for the full ads pipeline
GoMarble watches your ads after they run. AdKit covers the pipeline before and after: continuous competitor tracking, a 500,000+ ad library, and a draft-first MCP that lets your agent create and launch. GoMarble reads. AdKit runs.
The short version
| Dimension |   | |
|---|---|---|
| What it is | A complete Ads toolbox with a built-in MCP. | AI analytics platform with read-only MCP servers and a paid SaaS for campaign execution. |
| MCP Capabilities | Read+write: track competitors, browse 500,000+ ads, generate creatives, create and launch campaigns. | Read-only: pull account insights, campaign performance, and creative assets. No writes via MCP. |
| Blast radius if your agent misbehaves | Contained. Agents write drafts inside AdKit. Your live account stays untouched until you approve. | Zero via MCP (read-only, cannot modify anything). SaaS Agent Mode executes directly on your live account. |
| Platforms | Meta, Google, and TikTok (MCP). Meta, Google, LinkedIn (ad library). | Meta, Google, LinkedIn, TikTok (SaaS analytics). Meta and Google (MCP, read-only). |
| Who is it for? | Marketers and agencies whose day runs from competitor research to campaign launch. | Performance marketers who need cross-platform analytics and creative scoring on running campaigns. |
| Starting price | $29/month (1 ad project, MCP included, unlimited calls) or $49/month (unlimited). Free trial. | $69/month (Plus, under $50K ad spend). Prices scale with ad spend. Credit-based billing. 7-day trial. |
or ask an AI to help you choose:
"Other tools I found were just proxies for the ads API. One bad call and you could mess up a live campaign. What I like about AdKit is that everything goes through a draft first. That buffer between your agent and your live account is what makes it safe to use."
Nevo David
Founder of Postiz
The complete comparison
Two different jobs
GoMarble is built for post-launch intelligence. It scores creatives across 15 emotional dimensions, diagnoses performance drops, and generates reports that explain what went wrong and why. If your campaigns are running and you need someone watching the dashboard, GoMarble does that well.
AdKit covers the pipeline before launch. Track every ad your competitors run, save what works, generate variations in Studio, launch through a draft-first MCP. AdKit's job is making sure you always know what to run next.
If your bottleneck is understanding performance data, GoMarble. If it's the research-to-launch pipeline, AdKit.
Read-only MCP vs. read+write MCP
GoMarble publishes open-source MCP servers for Meta and Google Ads. Both are read-only: pull insights, performance data, creative assets. Campaign execution lives inside the paid SaaS platform via "Agent Mode," not the MCP.
AdKit's MCP is read+write. Your agent can track competitors, browse the ad library, generate creatives, create campaign drafts, and publish them. Every write lands as a draft first. Your agent gets full capability without ever touching your live account unattended.
If you only need reporting data piped into your agent, read-only works fine. If you want your agent to research, create, and launch, you need write access.
Creative intelligence: GoMarble wins here
GoMarble's creative analysis is the deepest in this category. 15 emotional dimensions (empowerment, aspiration, humor, urgency, and more), AI-powered breakdowns of hooks, CTAs, and video patterns across 500,000+ tracked ads. If you want an AI to tell you why a specific creative works, nobody does it better right now.
AdKit takes a different approach. Browse what competitors actually run, save to a swipe file, clone or riff in Studio. The intelligence comes from real market evidence, not a scoring algorithm. AdKit has its own creative scoring planned but not shipped yet.
"Analyze my creatives and tell me what to fix" = GoMarble. "Show me what's working in my category and help me make something like it" = AdKit. Two valid paths to the same goal.
Always-on tracking vs. credit-metered research
GoMarble offers competitor research as a credit-based task (3-20 credits per query). The free ad library covers 55 curated brands across 17 industries. Anything beyond those brands costs credits from your monthly allocation.
AdKit tracks competitors continuously. Drop any URL and AdKit pulls every ad they run on Meta, Google, and LinkedIn, with alerts when new ads launch. No per-lookup cost, no credit meter. The library has 500,000+ ads and grows daily.
Credit-metered research makes you think twice before checking a competitor. Always-on tracking means you see new ads the day they launch without spending anything extra.
Flat pricing vs. credit billing
GoMarble runs $69-$299/month at the lowest ad spend tier (<$50K/month), with credit-based billing. Prices scale with your monthly ad spend: at $1M+, Pro jumps to $299 and Max to $599. 7-day trial, no free tier.
AdKit is $29/month for one ad project or $49/month for unlimited. Same price regardless of ad spend. No credits, no per-task limits.
For light analytics under $50K ad spend, GoMarble starts at $69. But GoMarble charges you more for both usage (credits) and success (ad spend growth). AdKit costs the same whether you spend $5K or $5M on ads.
"If you've ever tried any other MCP, you'll quickly realize that they might give you access to your data, but the moment you start creating campaigns, everything will break. Adkit created something that just works like magic."
Flo Pariset
Founder of Notis AI
Still struggling to choose?
Pick AdKit if your job is getting ads out the door.
Your morning starts with "what are competitors running?" and ends with "this variation is live." You need one product for that loop.
You don't trust an AI agent with your live ad account. Drafts first, always. Your agent writes inside AdKit, you review, one click publishes.
You'd rather pay $49/mo flat than count credits every time you check a competitor.
You want one product for research, creative, and launch. Not three browser tabs.
That's marketers, founders running their own ads, growth leads, and agencies.
Pick GoMarble if your campaigns are running and you need someone watching the dashboard.
Your ads are live and something's underperforming. You need AI to diagnose why and score what's working.
Creative scoring across 15 emotional dimensions matters to your workflow. GoMarble's is the deepest in the category.
You already use Agent Mode through the SaaS platform for campaign execution.
You need one dashboard for Meta, Google, LinkedIn, and TikTok analytics.
If that's you, GoMarble is a solid pick.
"Now I can use my AI agent for monitoring competitors, creating static ads, publishing them, and analyzing their performance. This has 10x'd my capabilities to iterate on ads."
Flo Pariset
Founder of Notis AI
A word from the founder
Hi there 👋 I'm Nico, the founder of AdKit 😄
Before building startups, I was a media buyer. I managed over $1,000,000 in Ads, sold two startups grown with ads, and helped 1,000+ makers learn Meta Ads through my online guides.
I love ads but... it involves a lot of repetitive, boring work 😩 And I hated every second of it. So I built AdKit to fix that.
To let me and other marketers focus on the fun parts: the strategy, the thinking, the creativity. And not have to waste my time clicking around in buggy interfaces.
It's the app I always dreamed of, and I hope you'll like it too 😀
Everything side-by-side
Product category & scope
| Feature | | |
|---|---|---|
| Product type | Full ads toolbox | AI analytics platform + SaaS campaign tool |
| Primary job | Research, creative, and launch in one product | Cross-platform ad analytics + creative intelligence + campaign execution (SaaS) |
| Target audience | Marketers, growth leads, agencies | Performance marketers, agencies, DTC brands |
Company & trust
| Company location | Singapore | India |
| Data hosted in | Europe | United States |
| Founder background | Nico Jeannen, ex media buyer. Managed $1M+ in ad spend, sold two startups grown with ads, taught 1,000+ makers Meta Ads. | Palkush Chawla (CEO), Swapnil Bari (CTO), Aditya Sriram (Co-Founder, ex McKinsey & BCG). |
| Trains AI on your data | No. | No. |
| Date founded | April 2025 | December 2023 |
| Funding | Independent & 100% Bootstrapped | $1.27M seed (India Quotient, Ankush Sachdeva) |
| Open Source | No | Partially (MCP servers are MIT, platform is closed) |
Agent safety & architecture
| Approved by ads platforms | Yes | Unknown |
| Safety model | Agent creates drafts you can review in the dashboard, then publish with one click | MCP is read-only (zero risk). SaaS Agent Mode can execute campaigns directly. |
| Draft system for all operations | Yes | No |
| Agent can touch live account | Only with user approval | Not via MCP (read-only). Yes via SaaS Agent Mode. |
| Permission scoping | Soon | Unknown |
MCP & platform coverage
| MCP architecture | Built for AI agents: merged tools, sensible defaults, with raw platform APIs available optionally | Open-source Python MCP servers (FastMCP). 8 read-only tools for Meta, 3 for Google. SSE hosted endpoint available. |
| Bulk operations | Yes | No |
| Direct API access (beyond MCP) | Yes | SaaS + SSE endpoint |
| CLI for terminal agents | Yes | No |
| Meta Ads | Yes | Yes |
| Google Ads | Yes | Yes |
| TikTok Ads | Yes | Dashboard only |
| Ad library only (MCP planned) | Dashboard only | |
| Reddit Ads | Soon | No |
| X Ads | Soon | No |
Supported agents & clients
 Claude | Yes | Yes |
 Claude Code | Yes | Yes |
 Codex | Yes | Unknown |
 Cursor | Yes | Yes |
 ChatGPT | Yes | Unknown |
 Gemini CLI | Yes | Unknown |
 Perplexity | Yes | Unknown |
 OpenClaw | Yes | Unknown |
 Hermes | Yes | Unknown |
 n8n | Yes | Yes |
Competitor research
| Drop-in competitor tracking by URL | Yes, auto-scrapes every ad, continuously | Credit-metered competitor research tasks (not continuous tracking) |
| Tracked ad library size | 500,000+ ads across Meta, Google, LinkedIn | 500,000+ analyzed, 55 curated brands in free library |
| New-ad alerts | Yes | Unknown |
| Swipe file / saved inspiration | Yes | No |
AI creative
| Static ad generation | Yes | No |
| Ads Cloning workflow | Yes | No |
| Creative briefs | Yes | Breakdowns and testing plans |
| Reference-image workflow | Yes | No |
Pricing
| Free Trial | 7 days, full access | 7-day free trial |
| Entry paid tier | $29/month (1 ad project, MCP included, unlimited calls) | $69/month (Plus, under $50K ad spend). 500 credits/month. |
| Mid tier | $49/month (unlimited ad projects, MCP included, unlimited calls) | $139/month (Pro). 1,000 credits/month. Scales to $299 at $1M+ spend. |
| Most expensive tier | $49/month (unlimited ad projects, MCP included) | $299/month (Max). 4,000 credits/month. Scales to $599 at $1M+ spend. |
Research, create, launch, manage. One tool.
Research
Find what's working right now
Browse 300,000+ ads or import your competitors. Filter by vertical so you see businesses like yours.
- Competitors tracked across Meta, Google, and LinkedIn automatically
- See which ads are evergreens vs. tests your competitors already killed
- Weekly digest in your inbox. No more scrolling ad libraries.
With your agent
Frequently asked questions
Ready to go from research to launch?
Track every competitor ad. Search 500,000+ ads. Generate creative in AdKit Studio. Launch through a draft-first MCP your agent can actually write with.